AI Insights · Timothy · July 2021
Performance of Top 5 Hasbro Games Applications on Unified Platform in Russia, Q2 2021
A look at the performance of top 5 Hasbro games on a unified platform in Russia during Q2 2021, including trends in downloads, revenue, and active users.
In the second quarter of 2021, the top 5 Hasbro games showed varied performance trends in Russia on a unified platform. Below is a detailed analysis of each game's weekly downloads, revenue, and active users.
Magic: The Gathering Arena from Wizards of the Coast saw a peak in weekly downloads at approximately 102.9K in mid-April. However, downloads significantly dropped thereafter, stabilizing around 400-500 per week by the end of June. Weekly revenue showed a peak of around $3.5K in mid-April, but generally trended downward, ending the quarter around $1.2K. Active users also followed a similar pattern, peaking at approximately 103K in late April and then declining to around 22K by the end of June.
Epic Prankster: Hide and shoot from HOMA GAMES experienced a steady increase in weekly downloads, reaching around 19.9K by the end of May, followed by a slight decline to approximately 14.9K by the end of June. Weekly revenue varied, peaking at around $90 by the end of June. Active users saw significant growth, peaking at around 49.8K in early May, and then fluctuating to around 38.3K by the end of June.
MY LITTLE PONY: MAGIC PRINCESS from Gameloft maintained a consistent download rate, fluctuating between 9K and 11K per week. Weekly revenue showed a peak of around $1.8K in late March and late June. Active users remained stable throughout the quarter, hovering around 135K to 142K.
My Little Pony Rainbow Runners from Budge Studios saw a steady download rate, with weekly downloads ranging from 6.1K to 8.9K, peaking at 12.3K in late March. Weekly revenue fluctuated, peaking at around $911 in mid-April. Active users saw a slight decline from around 28.5K in late March to approximately 21K by the end of June.
PJ Masks™: Moonlight Heroes from Scary Beasties Ltd experienced a steady download rate, with weekly downloads ranging from 4K to 8.2K. Weekly revenue peaked at around $40 in mid-June. Active users showed a slight decline from about 31.4K in late March to approximately 25.7K by the end of June.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
